The Dull Stuff (That Really Matters)

1. Introduction

This Privacy Notice (“Notice”) describes how Curious Ant, LLC, its affiliates and subsidiaries (“Curious Ant”, “we”, “us”, “our”) collect, use, disclose, secure, and eventually dispose of (collectively “process”) your personal information.

Personal information is any information that does, or could, identify you.

This Notice applies to personal information collected on our website (curiousant.com) and otherwise in the course of our business activities, both online and offline. This Notice does not, however, apply to the personal information of Curious Ant employees or applicants for employment at Curious Ant.

Our websites may contain links to external sites. This Notice does not cover those sites.

In this Notice, “you” refers to anyone about whom we process personal information. You will usually be a business contact of Curious Ant, for example a partner, customer, or prospect, or a visitor to our website.

Curious Ant is the “controller” or “business” in relation to the personal information covered by this Notice. We sometimes process personal information on behalf of our customers. In these cases, we are a “processor” or “service provider” and this Notice does not apply to the processing.

2. Changes to this Notice

We will update this Notice from time to time and will communicate material changes to you through an appropriate channel (for example, via a notice on our websites).

We recommend that you routinely check this Notice as we will note changes to this Notice by changing the Date Last Updated above.

Your continued use of the website constitutes your approval of the terms herein.

If you have questions regarding your rights or the updates to the Notice, please contact us using the information provided in Section 12 below.

3. Personal information we collect

3.1 Categories Collected

We collect the following categories of personal information:

• Identifiers such as your name, e-mail address, and IP address
• Additional personal information such as telephone number
• Professional and employment-related information such as your job title and professional biography
• Internet activity information such as your interaction with our websites
• Location data, limited to following which sessions you attend at in-person Curious Ant events

3.2 Categories of sources

We collect the categories of personal information listed above from the following categories of sources:

• Directly from you, for example when you complete a “Let’s Talk” or registration form on our website
• From third parties, for example if we purchase an e-mail list from a data vendor or information service provider
• From observing your activity, for example via cookies and other standard online technologies on our website

3.3 Items of personal information collected

When we collect personal information directly from you, you will know the details of that information. It may include:

• Company and job title
• Business contact information such as name, work address, telephone number, and e-mail

The personal information we collect from third parties is limited to business contact information, usually your name and e-mail.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We collect personal information from observing your activity:

• On our website through the use of cookies and other standard online technologies

Cookies allow us to recognize your device. We use them to collect information about your device and how you use our website, for example which pages you visit and how long you stay on them.

We will always place “strictly necessary” cookies on your device. These cookies are essential to provide the basic functions of our websites.

When required by local law, we obtain your consent to place any cookies that are not strictly necessary, for example analytics and marketing cookies.

4. Cookies and Similar Technologies

4.1 What are Cookies

Cookies are small text files that are placed on your device when you visit our website. They help us recognize your device and remember information about your visit.

In some jurisdictions, we are not allowed to collect information using cookies unless you have expressly consented. This section assumes that such consent has been given if applicable.

4.2 Types of Cookies We Use

We use the following types of cookies:

• Strictly Necessary Cookies: These cookies are essential for the basic functionality of our website and cannot be disabled. They enable core features like security, network management, and accessibility.
• Analytics Cookies: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
• Marketing Cookies: These cookies track your activity across websites to deliver more relevant advertising and marketing communications.
• Functional Cookies: These cookies enable enhanced functionality and personalization, such as remembering your preferences or settings.

4.3 Third-Party Cookies

We may allow selected third parties to place cookies on our website for analytics, advertising, and other purposes. These third parties are responsible for the cookies they set and how they use the information collected.

4.4 Managing Your Cookie Preferences

You can control and manage cookies in various ways:

• Browser settings that allow you to control cookies
• Cookie banners that allow you to accept or decline non-essential cookies where required by law
• Opt-out options provided directly by third-party providers

Please note that disabling certain cookies may impact the functionality of our website.

5. How we use your personal information

Curious Ant will never sell your personal information or share personal data such as phone numbers with third parties for marketing purposes.

We may use your personal information for the following purposes:

• To respond to your requests or questions, for example when you sign up for Curious Ant content or ask for more information about our services
• To provide and administer our services, including communication, support, and invoicing
• To send marketing communications for Curious Ant services, events, or content that we think may interest you
• To improve our website by identifying which parts of the website you find most useful

Lawfulness of processing

Depending on the purpose of processing, our legal bases include:

• Your consent
• Performance of a contract
• Our legitimate interests in improving and marketing our services

6. Disclosure

Your personal information may be disclosed to the following categories of recipients:

• Employees and contractors of Curious Ant who require access to perform their roles
• Service providers who process data on our behalf under contractual obligations
• Event partners in connection with conferences or events we organize

We may also disclose personal information:

• If required to do so by law or legal process
• In connection with a merger, acquisition, or similar corporate event

7. Processing of payment card data

When you use a payment card to purchase a service from Curious Ant, your payment card data is processed in accordance with the Payment Card Industry Data Security Standard (PCI DSS).

8. Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, or resolve disputes.

You may request deletion of your data outside of our normal retention schedule.

9. Transfer

Curious Ant is based in the United States. Personal information may be processed and stored in the United States, where privacy laws may differ from those in your country.

Where international transfers occur, we implement appropriate safeguards to protect your data.

10. Your Rights

If you are a resident of the EU, EEA, UK, or California, you have rights including:

• The right to access your personal information
• The right to request correction or deletion
• The right to object to or restrict processing
• The right to non-discrimination for exercising your rights

Requests may be submitted using the contact information below and will be handled within legally required timeframes.

11. Email Correspondence

You may opt out of marketing emails at any time using the unsubscribe link included in the message.

If you are a current customer, you may continue to receive service-related communications.

12. Children’s Privacy

Curious Ant does not knowingly collect personal information from children under the age of 13.

If such information is discovered, it will be deleted as quickly as possible.

Parents and guardians may request review or deletion of their child’s information.

13. Contact Us

info@curiousant.com

(415) 763-8943

Curious Ant, LLC

60 East 42nd Street, 40th Floor

New York, NY 10165

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